As a Bartender connecting with your customers by asking the right questions could just be like matching a lost piece of the puzzle to where it rightfully belongs.
Helping your customer match their current mood with a perfect cocktail that’ll make their evening is one of the keys to creating a different and awesome experience. When you know what you are doing, with confidence, your recommendation can make someone’s day or night!!
That’s why is so important to know the key characteristics of each cocktail listed on the menu where you work or the beverages that you have at home to know exactly what to recommend!
Another good tip, avoid open-ended questions and focus on questions to elicit definitive answers.
Use words that enhance a drink or anything related to the menu, getting your customer excited to be there and drink with quality with your recommendation and knowledge. Be yourself and have funnn!
They will come back because of you, trust me 😉🍸
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Q1. WHAT IS YOUR FAVOURITE SPIRIT?
Asking your customer their preference for whiskey can be somewhat tricky when the bartenders don’t give them an option to choose from. when a guest is undecided it’s also important for you to use a series of well-structured questions to reduce the number of options and enable the guest pick the perfect drink for the evening. Behavioural economists argue that the greater the range of choices available, the less motivated people are to choose and the less likely they are to be satisfied with their choice, a situation referred to as “choice overload”. Keep it simple and well-structured with a smile.
Q2. WOULD YOU LIKE SOMETHING LONG OR SHORT? ON THE ROCKS OR STRAIGHT UP??
The key to asking your guest these questions is to strike a balance between the two. A highball and lowball usually refer to glassware. A highball glass is a tall, thin glass, and a lowball is a smaller, squat glass—mainly used in serving old-fashioned cocktails, and rocks. A highball can also refer to a type of drink, usually a basic mixture of liquor and soda, like a Rum & Coke. Spirits served ‘Neat’ refers to booze poured straight into the glass with no ice or added flavourings. Ordering a drink “on the rocks” will get you a straight spirit or cocktail poured over ice in a lowball glass. A drink “up” means you want it chilled and strained without ice into a stemmed cocktail glass like a coupe. Never include a “straight up on the rocks” drink as part of the options, or you’ll confuse everyone.
Q3. WHAT IS YOUR FAVOURITE TASTE?? Give some examples.
When it comes down to building a great cocktail profile the goal is to get a range of flavours working together in harmony to create something interesting and unique flavoured cocktails. We use words like depth and complexity a lot when speaking about well-made recipes because they are never just one note. They encompass layers of flavours brought together in different ratios to strike that ever-desired balance. Usually, cocktail tastes are mainly broken into five categories: sweet, sour, bitter, spicy and salty. Together, these differing cocktail profiles work to enhance one another or balance each other out.
Conclusion; Communicating in this way, you’ll be able to idealize and make a classic signature cocktail, or even create one that will please any cocktail lovers and drinkers.
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Source; thecocktailproject